Memoirs of Normalcy

“Memoirs of Normalcy”, Joleene’s first book, is available at Amazon (click photo) or on her website,

Did you ever get cut off on a cell phone conversation just before you got to the best part of the story? That figuratively happened with Joleene and I as long-distance collaborators on a project I was briefly involved with… and I didn’t know how to “pick up the phone and call back.”

Luckily, when I met Joleene in person over a year later, she was exactly the person I hoped she was – willing to overlook the unfinished conversation and join in a new discussion based on where we were both coming from at that moment.

Second chances – fresh starts – if anyone knows about them it’s Joleene, one of the most honest, caring and straight-shooting women I know! She’ll tell you she’s got a lot to learn – BUT she’s also got a LOT to teach. Joleene loves to inspire and motivate people to see the possibilities in their lives.  As a successful reporter for a local TV station and now as an entrepreneur, she has experienced the doubts and setbacks that we all have. She has used these as springboards or resets – not as chains that tie her to her fears.

I love the support I feel during our talks; I typically feel re-energized afterwards and ready to tackle a new goal!  I challenge you to engage in a conversation with her today! (315) 753-2134


headshotAbout JoleeneSpeaks!

What would you say are the top three skills needed to be a successful entrepreneur?

Patience, perseverance and passion. Patience to ride the waves that will pull you under one day, and have your surfing along the top of it the next. Perseverance to tolerate the naysayers, those that don’t want you to have what they can’t have, and to continue to grow, despite the pain and discomfort. And the passion to do so, even on days when you really, really do want to quit. I am probably one of the most impatient people I know. Aside from my faithful black lab, Sydney, being an entrepreneur has truly taught me patience. Things don’t happen overnight. But they happen – with patience, perseverance and passion.

How do you go about marketing your business? What has been your most successful form of marketing?

Ready? Ready for this? Picking up the phone. I have used Facebook Ads, email campaigns, launched webinars, found leverage as a regular contributor to a local women’s magazine, and am even entertaining a billboard for a future event. But in the end, after it’s all said and done, picking up the phone and having a conversation with someone has been my best marketing tool and generated the most cash. So I guess that makes me my best marketing tool, right? Because when it all disappears, social media and the Internet, YOU are your greatest asset.

If you had one piece of advice to someone just starting out, what would it be?

joleenespeakslogoc copyInvest. INVEST, INVEST, INVEST. I can’t stress this enough. You have to spend it to make it. And if you’re sitting here reading this thinking, “I can’t very well spend it, Joleene, if I don’t have it,” understand this: The most successful entrepreneurs make the conscious choice to take a risk – and have found a way to find the cash to invest, ultimately gaining return on her investment. Granted, the choice to invest was based on faith with no clear outcome of what would happen after they dropped cash on the table, but you show me one successful, profitable business that hasn’t done this, and I’ll stop teaching people how to generate 5-figure paydays that lead to multiple six-figure incomes. If you want a business that pays you handsomely, you can’t sit idly. You must invest.

Think about the jobs you had before starting your business. What lesson, concept or idea did you bring into your entrepreneurial career from that job? love this question! And here’s why: I never thought my ability to shoot and edit video would come into play like it does today. I was a television reporter for 10 years prior to becoming a passion shift business coach. And thanks to that decade of writing, interviewing, shooting video and editing video, I have been able to shoot my own speaking engagements, edit them, and even produce a weekly 2-minute video blog called “Rapid Fire Coaching.” To hire someone to do this is quite costly. So in the beginning of my venture, I was so happy to have this tool! As a speaker, video of you doing your thing is crucial. Thanks to my ability to do shoot and edit, I had a video of me speaking within the first month of me launching my business. It earned me more speaking engagements quickly. To this day, I made sure I have a videographer at my events, or my own camera.

About Joleene Moody

What songs are included on the soundtrack to your life?

“Brave” by Sara Bareilles. I don’t think I can ever get sick of it. It’s the one song that gets me out of a funk or a rut. That, and Miley Cyrus’, “The Climb.”

Given the choice of anyone in the world, whom would you want as a dinner guest?

Jack Canfield, baby! I admire him. And mark my words, I will meet him and connect with him on a personal level someday soon. He’s the reason I never give up. Because I can’t reach my goals and experience my dreams if I throw my hands in the air when it doesn’t work. I’m slowly learning to hold onto my faith and trust God.

If you could wake up tomorrow having gained one quality or ability, what would it be and why?

Acceptance of what is. At all times I work on this everyday. I truly do. But to live life in this way is so very freeing. To be able to accept how things unfold and be okay with it is an amazing gift. We wouldn’t get frustrated or lose our patience or hate.

What would you do with unlimited resources?

I would give. I would be an angel investor. I would give to animal shelters over and over again and change people’s lives with opportunity. If I can give someone an opportunity they didn’t have the day before so they can experience life in the most amazing way, I would. And I would travel the world doing it. I want to know what people are like everywhere. I want to understand people everywhere. And I would eat a lot, too. ;)

Fast Five – The Fun Stuff!!

What are your two beverages of choice: mixed drinks, wine, beer, lemonade, soda, coffee, tea or water?

Water. And every once in a blue moon, an orange soda.

What’s your favorite season?


Bosley & Joleene enjoying a mutual love fest on the perfect fall day.

Fall. Hands down.

If you could go back in time, what year would you travel to?

1955. I would check out a sock hop.

Aside from food, water, and shelter, what one thing could you not go a day without?

Lip gloss. I’m addicted to it.

What’s your favorite color?

Dark maroon.

What’s your favorite animal?

Dogs. Love ‘em.

What’s your favorite season?

My favorite holiday season is CHRISTMAS!!!!